SEO and SMO are about getting your business to potential customers through the internet. We optimize your site with targeted terms related to your business. We ensure a quick improvement and stability of the rank of your business in listings of all popular search engines. Hand in hand, we optimize your internet presence through social media. We make you popular throughout the online mass.
Part art, part science, search engine optimization (SEO) is the process of improving the visibility of a website in search engines via organic or un-paid search results.In general, the more frequently and the higher on the page a site appears in the search results, the more search engine users will visit your site.
Quail Technology uses a two-pronged approach to help your site appear more often and more prominently in search results:
1. We maximize your website’s potential to rank for the most valuable search terms related to your products and services;
2. We build up your social media assets to fill as many spots as possible in the search results.
Quail Technology always starts with the foundation, optimizing the structural elements of your website to make it as “friendly” to the search engines as possible. This includes on-site elements such as the site architecture, code, internal link structure, images and navigation, page titles, meta descriptions, and meta keywords. We also promote your site externally through other high-traffic, well-respected websites that will help you establish a trustworthy Web presence. This not only expands your reach, it also helps to build your brand.
SMO = Social Media Optimization / Search Marketing Optimization SMO. Some call it social media optimization. Others refer to it as search marketing optimization. Either way, it is the next wave of online marketing, the perfect marriage between search engine optimization (SEO) and social media. As a business in the Internet Age, you can’t exist without addressing the critical issues of online visibility and customer interaction. That’s exactly what SMO is designed to do.
When used effectively social media can be one of your greatest assets for improving your site’s organic search results. By connecting with people in various online venues, you extend the reach of your business and increase opportunities for people to link to your main business page. Social media optimization helps connect all of your social media accounts in a cohesive, consistently branded network that points your potential customers where you want them to go. Quail Technology employs a strategic, multi-point process to build your successful SMO foundation, boost your SEO, and drive more potential customers to your site.
We don’t just get you online traffic. We get you to your targeted customers. Our approach to SEO and SMO is based on your business motives and objectives. This helps a business to target online customers.